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Who Are You Attracting? (Conversion Rate Optimisation)

Bringing traffic to a site can be seen as the main objective for understanding the success of a campaign. But what if those visits you’re attracting are ‘empty’ and meaningless, showing little signs of...

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5 of My Favourite Link Building Methods

I know what you’re thinking…Oh no not another ‘My Top 5′ or another smart Alec telling you how to link build. Well yes this topic and its formula for success has been repeated by many an SEO and...

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Lost in Translation: The Prodo SEO Jargon Buster (Part 1)

If you’re a bit of a ‘newbie’ to the world of SEO, you’ll most likely be looking for something out there that covers the fundamentals of Search Engine Optimisation (SEO). What you might find out there...

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Why You Should Be Blogging

So you’ve got a company website, a Facebook page and you’ve been Tweeting like mad, but now somebody’s told you that you should start a business blog too. While it may seem like overkill to have yet...

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Breaking News: Google Webmaster Tools Gets a Spring Clean

Yesterday, while the rest of us were enjoying the patchy rays of sunshine on our Bank Holiday, the inhabitants of Mountain View were using their time constructively to spring clean their Webmaster...

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My Top 5 Link Building Methods (Part II)

It is time for the second blog post showcasing some of our great link building methods here at Prodo Digital. In our first instalment we talked about 3 methods which we use, now here are 2 more (How...

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Lost in Translation: The Prodo SEO Jargon Buster (Part 2)

For all those hungry SEO ‘newbies’ out there, we bring you the second exciting instalment of Prodo’s Jargon Buster (catch up here if you missed the first in the series)… Crawler- (Also known as an...

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Fantastic Infographics!

In case you hadn’t noticed, infographics have become an increasingly popular way of displaying and sharing information over the Internet. In today’s blog post, we are going to discuss what it is about...

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Visitors Have Arrived? Now What

Within the first instalment of the conversion rate optimisation series, we discussed a crucial starting place within any conversion process; attracting the right type of traffic. By delivering these...

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When to Use the Canonical Tag

What is a Canonical Tag? A canonical tag looks like this: <link rel=”canonical” href=http://www.example.com/”  /> this should be inserted into the head section of the HTML of a page within a...

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Google Launches Disavow Tool

After Bing announced earlier in the year that site owners can “disavow” links in Bing Webmaster Tools, Google has finally followed suit and launched the tool for users of Google Webmaster Tools,...

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How To Write Irresistible Content To Enhance Conversion Rates

  Google loves good content. And what Google wants, Google gets. Search engines operate to bring the best information to web surfers and their bots are crawling all over your online content as we...

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Google Security Glitch

  Search engine giant, Google, came under severe scrutiny last night, after reports were made public about a serious breach in account security. An unexplained glitch has granted ex-employees and...

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